Digital PR in focus: How to reach your target group online

Traditional PR measures aimed at print and broadcast media are no longer sufficient to reach a broad target group. Instead, companies are increasingly turning to digital PR to spread their messages more effectively and reach a wider audience. Find out more about digital PR here. ... Continue reading

12.03.2024 08 min
Digital PR in focus: How to reach your target group online

eo:news

Google: Redesign of mobile search results!
Google: Redesign of mobile search results!

Google is bringing a breath of fresh air to mobile search results with its mobile redesign! The Internet giant wants to offer its users a modern experience when searching for information. In this article you will learn which new elements you can expect from the refresh. ... Continue reading

03 min
Stop thinking about BERT: Here comes SMITH!
Stop thinking about BERT: Here comes SMITH!

SMITH is a new algorithm that, like BERT, focuses on semantic relationships. Unlike the predecessor algorithm, SMITH is no longer focused on and limited to understanding individual sentences, but is also supposed to be able to interpret longer texts. ... Continue reading

05 min
What you should know about the new Google Ads Editor V 1.5
What you should know about the new Google Ads Editor V 1.5

You may already know it: Google Ads Editor - a downloadable application where you can manage your Google Ads campaigns. Advertisers often use it because they find it more efficient to manage their ads in the editor rather than through the web interface. So far so good. But now Google announced an update and this new version promises a lot! Click here to find out what. ... Continue reading

04 min
SEO Trends 2021: What awaits us in the new year
SEO Trends 2021: What awaits us in the new year

The new year is just around the corner. It is therefore all the more important to be prepared for the SEO trends that await us. In this article we explain what will be important in 2021 and what you should pay special attention to! ... Continue reading

08 min
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