1. Definitions of terms
The data protection declaration of eology GmbH is based on the terms used by the European Directive and Ordinance Maker when issuing the Basic Data Protection Regulation (DS-GVO). In order to achieve a better understanding of this data protection declaration, we would like to explain the terms used to the public, interested parties and our customers.
We use the following terms, among others, in this data protection declaration:
a) Personal data
Personal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
b) Affected person
Affected person is any identified or identifiable natural person whose personal data is processed by the person responsible for processing.
Processing is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data such as the collection, recording, organization, ordering, storage, adaptation or change, reading, querying, use, Disclosure through transmission, distribution or any other form of provision, comparison or linking, restriction, deletion or destruction.
d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of restricting their future processing.
Profiling is any type of automated processing of personal data that consists of using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal To analyze or predict the preferences, interests, reliability, behavior, whereabouts or relocation of this natural person.
Pseudonymization is the processing of personal data in a way in which the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures that ensure that the personal data cannot be assigned to an identified or identifiable natural person.
g) Responsible person or person responsible for processing
The person responsible or the person responsible for the processing is the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data. If the purposes and means of this processing are specified by Union law or the law of the member states, the person responsible or the specific criteria for his appointment can be provided for in accordance with Union law or the law of the member states.
Processor is a natural or legal person, authority, institution or other body that processes personal data on behalf of the person responsible.
Recipient is a natural or legal person, authority, institution or other body to which personal data is disclosed, regardless of whether it is a third party or not. However, authorities that may receive personal data as part of a specific investigation under Union law or the law of the member states are not considered recipients.
j) Third party
A third party is a natural or legal person, public authority, agency or body other than the data subject, the person responsible, the processor and the persons who are authorized to process the personal data under the direct responsibility of the person responsible or the processor.
Consent is any declaration of intent voluntarily given by the data subject in an informed manner and unequivocally in the form of a declaration or other unequivocal affirmative action with which the data subject indicates that they consent to the processing of their personal data is.
2. Name and contact details of the person responsible for processing and the data protection officer
The external data protection officer of eology GmbH can be reached under the following contact details:
EIKONA Systems GmbH, Am Alten Bahnhof 8, 97332 Volkach – Germany, Phone: +49 9381 717780, E-mail:
3. Collection and storage of personal data as well as the type and purpose of their use
a) When visiting the website
When you visit our website www.eology.de, the browser used on your device automatically sends information to the server on our website. This information is temporarily stored in a so-called log file.
The following information is recorded without any action on your part and stored until it is automatically deleted:
• IP address of the requesting computer,
• date and time of access,
• Name and URL of the file called up,
• Website from which access is made (referrer URL),
• Browser used and, if applicable, the operating system of your computer and the name of your access provider.
The data mentioned will be processed by us for the following purposes:
• ensuring a smooth connection to the website,
• ensuring comfortable use of our website,
• Evaluation of system security and stability as well as
• for further administrative purposes.
b) When using our contact form
If you have any questions, we offer you the opportunity to contact us using a form provided on the website. It is necessary to provide a valid email address so that we know who sent the request and to be able to answer it. The first name, last name and telephone number must also be given in order to ensure personal contact for the inquiry processing. Further information can be provided voluntarily.
The data processing for the purpose of contacting us takes place in accordance with Art. 6 Para. 1 S. 1 lit. a and lit b GDPR on the basis of your voluntarily given consent.
The personal data collected by us for the use of the contact form will be deleted after your request has been dealt with, if the purpose of the request has been fulfilled and no further reason for storage has been substituted.
4. Transfer of data
A transfer of your personal data to third parties for purposes other than those listed below does not take place. We only pass on your personal data to third parties if:
• you have given your express consent in accordance with Art. 6 Para. 1 S. 1 lit.
• the transfer according to Art. 6 Para. 1 S. 1 lit.f GDPR is necessary to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data,
• in the event that there is a legal obligation for disclosure in accordance with Art. 6 Paragraph 1 Clause 1 lit.
• this is legally permissible and required in accordance with Art. 6 Paragraph 1 Sentence 1 lit.
Information is stored in the cookie that results in connection with the specific device used. However, this does not mean that we are immediately aware of your identity.
In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a specified period of time. If you visit our site again to use our services, it will automatically recognize that you have already visited us and which entries and settings you have made so that you do not have to re-enter them.
The data processed by cookies are required for the purposes mentioned to safeguard our legitimate interests and those of third parties in accordance with Art. 6 Para. 1 S. 1 lit.f GDPR.
Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a message always appears before a new cookie is created. However, if you completely deactivate cookies, you may not be able to use all the functions of our website.
6. Analysis tools
The tracking measures listed below and used by us are carried out on the basis of Art. 6 Para. 1 S. 1 lit. With the tracking measures used, we want to ensure a needs-based design and continuous optimization of our website. On the other hand, we use tracking measures to statistically record the use of our website and to evaluate it for you in order to optimize our offer. These interests are to be regarded as legitimate within the meaning of the aforementioned regulation.
The respective data processing purposes and data categories can be found in the corresponding tracking tools.
a) Google Analytics
We use Google Analytics, a web analysis service from Google Inc. (https://about.google/intl/en/) (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; hereinafter “Google”). In this context, pseudonymised usage profiles are created and cookies (see section 4) are used. The information generated by the cookie about your use of this website such as
• browser type / version,
• the operating system used,
• Referrer URL (the previously visited page),
• Host name of the accessing computer (IP address),
• time of the server request,
are transmitted to and stored by Google on servers in the United States. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website and internet usage for the purposes of market research and needs-based design of this website. This information may also be transferred to third parties if this is required by law or if third parties process this data on behalf of us. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking).
You can prevent the installation of cookies by setting the browser software accordingly; however, we would like to point out that in this case not all functions of this website can be used to their full extent.
You can also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=en).
As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from collecting data by clicking on this link. An opt-out cookie will be set which prevents the future collection of your data when you visit this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you will have to set the opt-out cookie again.
Further information on data protection in connection with Google Analytics can be found in the Google Analytics Help (https://support.google.com/analytics/answer/6004245?hl=en).
b) Google Ads Conversion Tracking
We also use Google Conversion Tracking to statistically record the use of our website and to evaluate it for the purpose of optimizing our website. Google Ads will set a cookie (see section 4) on your computer if you have reached our website via a Google ad.
These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of the Adwords customer’s website and the cookie has not yet expired, Google and the customer can see that the user clicked on the ad and was redirected to this page.
Every Adwords customer receives a different cookie. Cookies cannot therefore be tracked via the websites of Adwords customers. The information obtained using the conversion cookie is used to create conversion statistics for Adwords customers who have opted for conversion tracking. The Adwords customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
If you do not want to take part in the tracking process, you can also refuse the setting of a cookie required for this – for example via a browser setting that generally deactivates the automatic setting of cookies. You can also deactivate cookies for conversion tracking by setting your browser so that cookies from the domain “www.googleadservices.com” are blocked. You can find Google’s data protection information on conversion tracking here (https://services.google.com/sitestats/en.html).
We use the open source software Matomo to analyze and statistically evaluate the use of the website. Cookies are used for this (see section 4). The information generated by the cookie about website usage is transmitted to our server and summarized in pseudonymous usage profiles. The information is used to evaluate the use of the website and to enable a needs-based design of our website. The information will not be passed on to third parties.
Under no circumstances will the IP address be associated with other data relating to the user. The IP addresses are anonymized so that an assignment is not possible (IP masking).
Your visit to this website is currently being recorded by Matomo web analysis. Click here (https://matomo.org/privacy-policy/) so that your visit is no longer recorded.
7. Subscription to our newsletter
On the website of eology GmbH, users are given the opportunity to subscribe to our company’s newsletter. Which personal data is transmitted to the person responsible for processing when the newsletter is ordered results from the input mask used for this purpose.
Eology GmbH informs its customers and business partners at regular intervals by means of a newsletter about company offers. Our company’s newsletter can generally only be received by the person concerned if (1) the person concerned has a valid e-mail address and (2) the person concerned registers to receive the newsletter. For legal reasons, a confirmation e-mail will be sent to the e-mail address entered by a person concerned for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail is used to check whether the owner of the e-mail address, as the person concerned, has authorized the receipt of the newsletter.
When registering for the newsletter, we also save the IP address assigned by the Internet service provider (ISP) of the computer system used by the person concerned at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves to provide legal protection for the person responsible for processing.
The personal data collected when registering for the newsletter will only be used to send our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a relevant registration, as this could be the case in the case of changes to the newsletter offer or changes in the technical conditions. The personal data collected as part of the newsletter service will not be passed on to third parties. The data subject can cancel the subscription to our newsletter at any time. The consent to the storage of personal data that the person concerned has given us for sending the newsletter can be revoked at any time. There is a corresponding link in every newsletter for the purpose of withdrawing consent. Furthermore, there is the option of unsubscribing from the newsletter dispatch directly on the website of the person responsible for processing or of informing the person responsible for processing of this in another way.
8. Data protection provisions on the application and use of Facebook
The person responsible for the processing has integrated components of the company Facebook on this website. Facebook is a social network.
A social network is a social meeting place operated on the Internet, an online community that usually enables users to communicate with one another and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. Among other things, Facebook enables users of the social network to create private profiles, upload photos and network via friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the person responsible for processing personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland.
Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the person concerned is automatically activated by the respective Facebook Component causes a representation of the corresponding Facebook component to be downloaded from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=en_En. As part of this technical process, Facebook receives knowledge of which specific subpage of our website is visited by the person concerned.
If the person concerned is logged into Facebook at the same time, Facebook recognizes with each visit to our website by the person concerned and for the entire duration of the respective stay on our website, which specific subpage of our website the person concerned is visiting. This information is collected by the Facebook component and assigned to the respective Facebook account of the person concerned by Facebook. If the person concerned activates one of the Facebook buttons integrated on our website, for example the “Like” button, or if the person concerned makes a comment, Facebook assigns this information to the person concerned’s personal Facebook user account and saves this personal data.
Facebook always receives information via the Facebook component that the person concerned has visited our website if the person concerned is logged in to Facebook at the same time as accessing our website; this takes place regardless of whether the person concerned clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook, they can prevent the transmission by logging out of their Facebook account before calling up our website.
The data guideline published by Facebook, which is available at https://www.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the person concerned. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.
9. Affected Rights
You have the right:
a) in accordance with Art. 15 GDPR, to request information about your personal data processed by us. In particular, you can obtain information about the processing purposes, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to correction, deletion, restriction of processing or objection, the existence of a Right to lodge a complaint, the origin of your data, if we have not collected it, as well as the existence of automated decision-making including profiling and, if necessary, meaningful information on their details
b) in accordance with Art. 16 GDPR, to immediately request the correction of incorrect or incomplete personal data stored by us
c) in accordance with Art. 17 GDPR, to request the deletion of your personal data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims
d) in accordance with Art. 18 GDPR, to request the restriction of the processing of your personal data if you dispute the accuracy of the data, the processing is unlawful, but you refuse to delete it and we no longer need the data, but you need it to assert, exercise or defend legal claims or you
e) in accordance with Art. 21 GDPR, have objected to the processing
f) in accordance with Art. 20 GDPR, to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another person responsible
g) according to Art. 7 Para. 3 GDPR, to revoke your once given consent to us at any time. As a result, we are no longer allowed to continue the data processing based on this consent in the future and
h) in accordance with Art. 77 GDPR, to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters. In the case of eology GmbH, the Bavarian State Office is responsible for data protection supervision. You can find more information at: https://www.lda.bayern.de/de/index.html.
10. Right to object
If your personal data are processed on the basis of legitimate interests in accordance with Art. 6 Para. 1 S. 1 lit.f GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR, provided there are reasons for doing so which arise from your particular situation or the objection is directed against direct mail. In the latter case, you have a general right of objection, which we will implement without specifying a particular situation.
11. Data security
We use the widespread SSL (Secure Socket Layer) method in conjunction with the highest level of encryption supported by your browser when you visit our website. As a rule, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. You can tell whether an individual page of our website is transmitted in encrypted form by the closed key or lock symbol in the lower status bar of your browser.
We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.
Due to the further development of our website and offers on it or due to changed legal or official requirements, it may be necessary to change this data protection declaration. You can access and print out the current data protection declaration at any time on our website.