What is the Google Index?

The Google Index is a database where Google collects information about websites. This information is used to rank and evaluate websites when searching for specific keywords. The higher a website is in the index, the more likely it is to show up in a search. To be included in the Google Index, a website must be visited and “read” by the Googlebot. This is done by the bot looking at the website and following all available links on the page. Alternatively, you can manually request that your site be indexed via Google Search Console. If a page is in Google’s index, it does not necessarily mean that it will show up in every search. The position of a page in the search results depends, for example, on the keywords you use on your page.

Learn here how to do your keyword research correctly 😊

Why is it important for you to index pages on Google?

Indexing pages on Google is essential for anyone who wants to rank well in the SERPs. Since search engine results are usually responsible for more than 70% of traffic, a lack of indexing can mean that traffic to your website will immediately decrease and the overall visibility of your website will drop as a result. Generally speaking, indexing helps you achieve better search engine marketing results: The more pages of your business are indexed by Google, the better you can rank in the search results and the more traffic you will get on your website. Once you are well positioned in the SERPs, the likelihood is very high that users will become aware of your content and that you will be able to achieve a conversion as a result. Ultimately, Google’s index system allows it to identify relevant and high-quality content in order to present the best results specifically for each individual search query.

How can you index pages on Google?

The easiest way to get indexed is via Google Search Console. Here you should first check whether your desired page is already in the index. To do this, log into the Google Search Console, click on URL check and enter the URL you want in the search bar at the top.

The screenshot shows a short step by step guide to check if a URL has already been indexed by Google.
Figure 1: Instructions for the URL check in Google Search Console

You will then immediately receive the result of whether the page has already been indexed. If this is not the case, you can request the indexing of the page via the button.

The screen shows the last step for indexing a new URL.
Figure 2: Request indexing in Google Search Console

That was it already 😊

How often does Google index?

Google indexes websites several times a day. It is a continuous process where the search engine is constantly looking for new pages and updated content. This process is called “crawling”. Google crawls websites by following hyperlinks and reading the content of the page. When a website is first indexed by Google, this usually takes a few days to weeks. If you submit your site through Google Search Console as described above, you can speed up the crawling process. After a site has been indexed by Google, it is usually checked periodically by Google to see if the content has been updated. If the content on the site has been changed, Google crawls the page again to capture and reflect the changes. Usually, Google tries to index new pages, or the changes within 24 hours. However, there are factors that can slow down the indexing process. For example, the website must meet certain technical requirements in order to be indexed:

To ensure that your website is indexed by Google without any problems, regular monitoring of the crawling process via Search Console is recommended. This way you can make sure that all your pages can be found and indexed without any problems.


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