Your marketing portfolio for your company should not be lacking. In order to reach your target group in social media and use your resources efficiently, we tell you here what is important in social media marketing!
| 06 min |
You receive more and more inquiries from potential customers from abroad who would like to purchase your products? You want to expand and make your website and its content available to a wider market? Then you should also prepare it for the international market. You need to take into account different cultural, but also technical and legal circumstances. With the help of the right internationalization and domain strategy, this is no problem - with this article, we will help you find the ideal way for you.
| 20 min |
Search engine advertising is a quick way to generate attention. However, there are some pitfalls that you should know before you use it. We show you how to use SEA skillfully!
| 17 min |
Social networks are becoming increasingly popular. It is therefore all the more logical to address potential customers there with social ads. But which platforms are there and what do they offer your company? We give you an overview here!
| 19 min |
A target group analysis helps you to gain deeper insights into your potential customer base. In this article, you'll gain insight into the different steps you need to take and get tips and methods that will help you with a target group analysis.
| 14 min |
The whole world is smart - smart technology as well as its users - so why not use smart shopping campaigns on Google? In this post, we'll not only show you the pros and cons of this type of campaign, we'll also give you step-by-step instructions on how to create and optimize them. Click your way through!
| 17 min |
Google Alerts is a useful tool that helps you keep up to date with all the topics that interest you. Learn how to use this tool, how to use it correctly and how to get the most out of it here!
| 12 min |
YouTube Ads are an often unjustly underestimated medium, even though they are very versatile. Learn here how you can make your marketing strategy even better with the help of video ads!
| 25 min |
Keyword research is an essential part of search engine optimization. Through suitable, relevant keywords you can increase your visibility on the web. Why this is so and how you should proceed, you can read in this magazine article.
| 14 min |
You've probably heard of Google Analytics. But do you actually know what this tool is used for and how it can benefit you? Click here to read more about it.
| 15 min |
Generating good ideas is not always easy. An important tool to get rid of tunnel vision and gain new insights are creativity techniques. Find the right method for you and/or your team, and let your imagination run wild.
| 25 min |
You don't yet use the option to advertise via the Microsoft network? You're wasting potential! Microsoft Advertising is similar in structure to Google Ads, but there are some differences that make it an important component of your online marketing strategy. Learn more here.
| 15 min |
