| 25.06.2026 | 02 min |
Two days, one topic on everyone’s mind: at K5 2026 in the Estrel Berlin, almost everything revolved around artificial intelligence for eology. Lena, Vincent, and Ellemijn were on site on June 23 and 24.
Our trade fair team supplied visitors with plenty of know-how and merch. The eo monkeys were especially popular 😉
Source: eology
K5 is considered the leading conference for digital commerce in Europe, and 2026 confirmed that once again. Almost every conversation came back to one topic: artificial intelligence. From agentic commerce to AI-powered visibility, the industry is in intense discussion about how AI is reshaping business models. This is exactly where we were able to score points with experience and fitting solutions.
Across both fair days, our team had countless conversations, and in several languages at that: in German, Dutch, English and French. One highlight was our slot on the BVDW Guided Tour: visitors stopped by our booth as part of the tour, where we gave them exciting insights under the title “The Evolution of AI Search.”
“K5 was a lot of fun, with plenty of new and exciting contacts and inspiring conversations,” says our trade fair team.
K5 2026 was a complete success for us. Now we’re looking forward to the many exciting new collaborations and to building further on the contacts we made. See you next time!
Kathas heart has been beating for marketing since her training as a marketing communications specialist. As part of the eology marketing team, she takes care of the agency's trade fair and event management. Katha also enjoys sharing her accumulated eology knowledge in magazines, blogs and journals.
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