| 02.09.2025 | 02 min |
Our agency has been officially awarded the TikTok Media Buying Certification. This means we are now certified experts in professional campaign management on TikTok.
The exam is aimed at experienced media buyers with at least one year of practical experience using TikTok Ads Manager or comparable training. The certification confirms our comprehensive expertise in all relevant areas—platform overview, creative strategies, data integration, and campaign planning, optimization, and performance measurement. It is valid for two years and is visible proof of quality and professionalism in working with TikTok Ads.
TikTok is one of the most dynamic platforms in digital marketing today. With over 1.6 billion monthly active users worldwide and an average usage time of around 58 minutes per day, the network offers enormous reach and advertising opportunities. Advertising revenues also speak for themselves: in 2025, TikTok’s global ad revenues will rise to around $33.1 billion, an increase of over 40% compared to the previous year. With a potential reach of 1.59 billion people and engagement rates between 5-16%, TikTok is well above the industry average.
With official TikTok certification, we are ideally equipped to implement campaigns even more efficiently and successfully. Our customers benefit from:
TikTok Ads has long been more than just a trend—it is a key driver of brand growth. With our new certification and the growing market potential, we offer our customers maximum impact through in-depth expertise and data-driven performance.
What other awards has eology received? Find out here!
Jule Langheim studied Media Management at the Technical University of Würzburg. At eology, she is part of the marketing team, working both in front of and behind the camera, where she is responsible for content planning and creation. She is also in charge of promoting the agency across social media channels and running eology's webinars.
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